Ecommerce SEO + Digital PR
Be the store Google ranks, AI recommends and the press writes about
Full-service SEO and digital PR for ecommerce brands, Shopify first. We build the pages that sell and earn the authority that gets them found.
Recent results
+141% organic revenue
Luxury gifts store, 12 months of ecommerce SEO.
AOL, Yahoo and Weather.com
Coverage from one data-led digital PR campaign for Maven Pet.
Shopify Partner
Most of the stores we work with run on Shopify.
99% Job Success
Top Rated Plus on Upwork.






Paid traffic stops the day you stop paying
Most ecommerce brands we speak to are renting their growth. Organic search is the channel you own, and it keeps compounding long after the work is done.
01
Ad costs keep climbing
Every sale from paid carries a cost that never goes away. Organic lowers your blended acquisition cost over time.
02
Category pages stuck on page two
The pages that make you money sit behind bigger competitors with more authority.
03
Invisible in AI search
Shoppers now ask ChatGPT and Google's AI what to buy. If trusted sources never mention you, you are not in the answer.
Two services, built to work together
Shopify first
Full-service ecommerce SEO
Everything your store needs to rank for the searches that buy: technical fixes, category and collection pages, product page optimisation, content and internal linking, reported against revenue rather than rankings alone.
Built for Shopify, and just as comfortable on WooCommerce and other platforms.
Ecommerce SEO servicesOur speciality
Digital PR for ecommerce
Data-led campaigns that earn editorial coverage and links from real publications, aimed at the category pages you want ranking, with an agreed target of 5 or 10 links.
The same coverage builds trust on-site and gets your brand cited by AI assistants.
Digital PR agencySEO builds the pages that sell. Digital PR earns the authority that ranks them.
Most agencies do one or the other. On their own, a well-built category page stays stuck behind bigger competitors, and great coverage lands on pages that were never ready to convert.
Run together, every link has somewhere worth pointing, and every page has the authority to compete.
How we work
01
Find the revenue you are missing
An opportunity audit and traffic projection built on your own data, so you can see what organic is worth before you spend a penny.
02
Fix and build the pages that sell
Technical fixes, category and product page optimisation, and content mapped to the searches your customers actually make.
03
Earn the authority to rank
Digital PR campaigns that win editorial links and brand mentions, planned around your trading peaks.
04
Report on what moved
Rankings, organic revenue, links landed and AI citations. No vanity metrics.
Results, not reports
Case study: ecommerce SEO
+141% organic revenue in 12 months for a luxury gifts store
What twelve months of full-service ecommerce SEO did for one store's organic revenue, and exactly how we got there.
Read the case studyThe most tick-infested state for dogs
No journalist writes about a pet tracker just because it exists, so we built Maven Pet's campaign around something dog owners already worry about: ticks. We ranked every US state by searches for tick bites, removal and treatment, adjusted for population. Maine came out top. Launched as tick season started, it ran on PetHelpful, AOL, Weather.com and Yahoo, and a state ranking gave every regional outlet its own headline.
No product pitch. Just a story dog owners wanted to read, with Maven Pet's name on the data.
99% Job Success · Top Rated Plus on Upwork
What clients say
★★★★★
“We have been able to increase search traffic by 160% and conversions by 314% year over year.”
Taavi · Messente
★★★★★
“A true professional that has delivered remarkable results in less than 6 months.”
John Carter · TCGen
★★★★★
“Clear, actionable SEO strategies… delivered measurable results.”
Minas Stratigos · Avatus
“Of the 15+ projects we’ve worked on together, all are showing quarterly growth.”
Grant Draper · Acorn Content
“The work completed so far has generated an additional $1.5 million in sales pipeline revenue.”
Ed Cravo · Groundbreaker
“Honest about what could be achieved, and he over delivered.”
Thomas Westenholz · Positive Edge
“Great on-site technical knowledge and solid link building methods. We are now moving in the right direction.”
Andy Barr · Computer Planet
“Went above and beyond to satisfy us. Very honest and hard working.”
Chris Brown · Unbolted
“Able to deliver some solid links for a very difficult industry to build links in.”
Jarod Spiewak · Team Blue Dog
The digital PR book
We wrote the book on ecommerce digital PR
Coverage That Converts sets out the exact method we use: finding stories in your store's data, pitching campaigns journalists say yes to, and turning coverage into rankings, trust and AI visibility. Rated 5 stars on Amazon UK.
About the bookQuestions we get asked
Do you only work with Shopify stores?
Most of our clients are on Shopify, but we also work with WooCommerce and other ecommerce platforms. The principles are the same; the implementation is what changes.
Do we need both SEO and digital PR?
No. Plenty of clients start with one. We will tell you honestly which will move your revenue first. The two work best together once the foundations are in place.
How much does it cost?
Digital PR starts at £2,995 + VAT ($3,995) for a single campaign, or £1,195 + VAT ($1,495) a month for an ongoing programme. Ecommerce SEO is scoped to your store, and we will give you a clear figure after a call.
How long before we see results?
Technical fixes can show movement within weeks. Rankings and organic revenue build over months, which is why we plan the work backwards from your trading peaks.
Do you work with brands outside the UK?
Yes. We work with ecommerce brands across the UK, US, Europe, Canada and Australia.
Let's see what organic could be worth to your store
Book a call. We will look at your store, your data and your competitors, then tell you honestly where the growth is.
Book a call


Amazon UK
Amazon US